Valchini is a sun-care brand founded by surfer and environmental advocate Valentina Granado, created in response to the need for skin protection products that balance effectiveness with environmentally conscious ingredients.

I contributed to the development of the brand’s marketing and communication strategy, helping translate its mission into a cohesive visual and storytelling experience. The project included campaign development, content creation, photography direction, videography, and digital marketing assets designed to establish a consistent and recognizable brand presence.

The resulting campaign brought the brand to life across multiple touchpoints, supporting its growth and visibility as it expanded its presence in the market.

Valchini was later featured on Shark Tank México, where the founders secured investment offers from multiple sharks.